You know the feeling:
- Spending thousands on ads but getting bad leads (or worse, none at all)
- Updating your website and social media, but struggling to grow revenue
- Trying every marketing tactic, but watching your competitors get more clients
- Marketers who promise the moon, but then deliver crickets
I get it. It's tough. But there is another way.
So, what's the answer?
Most marketing agencies spread your budget thin across multiple platforms, or try to get you to compete on overly saturated (and expensive) channels.
Not great.
My team and I use a different approach. We call it Decision-Path Marketing: a methodology designed specifically for high-consideration aviation purchases.
We map the exact decision journey your ideal customers take, from first interest to final purchase:
🔍 Search visibility: Capture high-intent prospects actively looking for your exact services
🎯 Precision targeting: Reach your niche audiences with messaging that speaks their language
📍 Local dominance: Establish a territorial advantage in your operational area
✉️ Relationship nurturing: Build trust with your audience, so that when they're ready, they remember your brand
It’s about being exactly where your prospects are making decisions, with exactly the right message, at the right time.
The result?
Marketing that actually converts – because it aligns with how your audience thinks and buys.
Who's behind aerospecific?

Hey. I'm Chetan.
With 15+ years in marketing and a background in aviation as a pilot and flight instructor, I understand both the technical realities of your aviation business and the marketing strategies that actually drive results.
I've helped companies across competitive industries transform their marketing from cost centers to profit centers. Now I'm focused exclusively on helping aviation businesses grow.
Why work with us?
Think of me and my team as your growth copilots.
We don’t just run ads or tweak your site. We identify your marketing bottlenecks and execute a clear, focused strategy to drive real results: leads and sales.
🚫 No cookie-cutter tactics. We understand your goals, priorities, and constraints, and then build a strategy that works for your situation.
🎯 Digital marketing that converts. More traffic is useless if it doesn’t convert. We optimize every step of your marketing to turn your audience's interest into action.
💰 ROI-driven. Every recommendation ties back to what matters: your bottom line.
🛡️ Risk-free. No results? We'll refund you your money. We stand by the work we do.
What clients say
- Cornell Coello, Melbourne, Australia
- Steve Comrie, Toronto, Canada
- Amareen Dhaliwal, Boston, United States
- Elliot Tousley, Charlotte, United States
Tired of burning time and money on marketing that doesn't deliver?
Book a free, no-obligation, 30-minute strategy session